Epic Cruises

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epicEpic Cruises is home to the River Gambler and specializes in corporate and social events on a very unique venue on the water.

With over 30 years of experience hosting Toronto boat parties, Epic Cruises excel at making events epic!  Indulge in the sunshine or moonlight on the largest open deck dance floor in the Toronto Harbour. Dance the night away or lounge under the stars on the Skyline Deck with seating for over 80 guests.

As a small business we needed someone who could help us reach our goals and explain things to us in plain English which is what Bassem has done! There is no doubt that ever since we started our campaigns with Green Lotus there has been an increase in SEO visibility and leads for our company. Green Lotus is the perfect solution to our paid and SEO marketing needs.

Alison Rogers, Director of Marketing at Epic Cruises Inc.

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Green Lotus Services:

  • Search Engine Optimization
  • Search Engine Marketing
  • Local Search Engine Optimization
  • Lead Generation Optimization

Search Engine Marketing Case Study for Epic Cruises!

Following a review of Epic Cruises (River Gambler) requirements, and completing a full competitive marketing analysis, Green Lotus has found that there are at least 3 strong competitors who offer cruise boat rental services in Toronto (Mariposa, Empress and Great Lakes Schooner).

The Green Lotus strategy has focused on producing high quality leads, and maximizing the Epic Cruises online marketing budget. Green Lotus has implemented a (Organic & Paid) hybrid search engine marketing strategy with full traffic, leads and phone calls tracking.

The Green Lotus hybrid search engine marketing strategy has proven successful. Organic & Paid Traffic has generated the largest number of leads with the highest Conversion Rates!

Key Takeaways

  • Green Lotus has succeeded in creating a highly effective and targeted campaign for Epic Cruises.
  • Green Lotus has demonstrated the efficiency of the campaign with the use of the latest email & phone leads tracking tools.
  • Green Lotus has provided the client with tangible and actionable insights throughout the campaign.
  • Green Lotus has delivered on client goals, getting quality and cost-effective leads. The campaign has generated more than 700 leads in less than 4 months at a cost of $56 per lead, with a high conversion rate of 5.2%.
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