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Welcome to
Green Lotus Academy
All our members receive an amazing FREE series of SEO, digital marketing, and AI video tips, get invited to future webinars plus exclusive access to our upcoming events featuring the most effective strategies to grow your business!
5 Steps to Outrank Your Competitors on Google Without Paying For Ads!
Search engine optimization is a necessity for any online marketing strategy.
This SEO Webinar is designed for business owners and marketing specialists who want the knowledge, skills and ability to implement and manage a search engine optimization strategy, and track results!
Using Green Lotus SEO Tools business owners and marketing manager will be able to plan an SEO strategy, boost search engine rankings, organic traffic and ultimately sales!
How to Choose the Most Effective Keywords for Your Website & Rank on Google's 1st Page!
Don’t miss the first webinar in a series of advanced SEO training, tactics and tools, prepared by Green Lotus Founder Bassem Ghali! It’s never easy to preform keyword research and understand all the relevant metrics. During this webinar you will learn the 3 steps and tools to help select the most effective keywords for your products, services, and website content.
Key Takeaways:
- How to find your current keywords with Google Webmasters Tools?
- How to use the most advanced Keyword Research Tools
- How to spy on your top competitors and the keywords they use?
How to Use SEO to Build Your Brand Authority
You are your brand! All entrepreneurs and business owners are representatives of their brand, online and offline. Building a strong brand authority online is the first step to generating leads; in the eyes of consumers a high search engine ranking equals high quality.
Key Takeaways:
- How to optimize your website and rank higher on search engines for both your brand and name
- What is the importance of social factors in the Google ranking algorithm
- How to outrank your competitors with Local SEO and citations
How to Rank on Google’s 1st Page With Quality Backlinks!
Google is a competitive online marketplace where success is based on authority and marketing strategies. One factor that can significantly boost search engine rankings is Backlinks!
What is a backlink?
and why is it so important to get quality backlinks pointing to your website? Part of your search engine ranking and online authority is driven by backlinks, but not all links are created equally. In this session you will learn how to identify quality backlinks worth pursuing to boost your search engine ranking, and the toxic links to avoid.
How to Increase Your Google Ads Return On Investment
Consumer buying processes keep changing, and businesses need to keep up and find the most effective ways to reach prospective clients. Instead of getting leads through old-school mass advertising, businesses must make the most out of their Google ads to generate the most cost-effective, qualified leads, in their targeted area(s).
Conquer the online marketplace! Get the information, tools and skills needed to succeed. Learn about the metrics that matter, and how to optimize your AdWords campaign, lower your cost-per-lead while maintain a healthy increase in leads and sales.
Key Takeaways
- Which phase to target in the consumer purchase cycle
- How to plan your online marketing strategy
- How to choose the most effective keywords for your campaign
- What makes a landing page an effective and converting page
- What are the latest technologies to track both online and offline leads
- How to measure 
How to Double Your Sales With Google in 3 Steps
Join Canadian Entrepreneur of the Year Award Winner, Bassem Ghali, to learn how to dominate the first page of Google without breaking the bank, and get the latest information and strategies you need to manage a successful online marketing strategy.
Would you be surprised to learn that more than 90% of consumers start their search for any new product or services on search engines like Google, Bing and YouTube?
Stop losing out to your competitors, get the latest strategies you need to manage a successful business online.
This webinar is designed for business owners and marketing managers who want the knowledge, skills and ability to manage a successful online marketing strategy, and track results!
Top 5 Landing Page Best Practices & The Marketing Metrics That Matter!
Are you losing leads online? Is your Landing Page working for you? Does it pass the 5-second test? Join Bassem Ghali, SEO and online marketing guru, and learn how to build an effective Landing Page that attracts and converts!
Give your paid marketing campaign a boost, send traffic to a designated landing page and get the conversions you need! Get insight into consumer behaviour, the purchase cycle, and the metrics that matter most:
- Winning Landing Page Elements Case Study
- Conversation Rates
- A/B Testing & Users Behaviour
- Landing Page Best Practices
- Offline Leads Tracking
- Metrics That Matter
3 Steps to Dominate the 1st Page of Google Without Breaking the Bank!
Would you be surprised to learn than more than 90% of consumers start their search for any new product or services on search engines like Google, Bing and YouTube?
3 out of 4 searchers don't go past the first page of Google because we believe that if a vendor is not on the first page he's not good enough!
Join Canadian entrepreneur of the year award winner, Bassem Ghali, to learn how to dominate the first page of Google without breaking the bank, and get the latest information and strategies you need to manage a successful online marketing strategy.
This webinar is designed for is designed for business owners and marketing managers who want the knowledge, skills and ability to implement and manage a search engine optimization strategy, and track results!
How to Choose the Most Effective Keywords for Your Website!
It’s never easy to preform keyword research and understand all the relevant metrics. During this webinar you will learn the 3 steps and tools to help select the most effective keywords for your products, services, and website content.
Key Takeaways:
- How to find your current keywords with Google Webmasters Tools?
- How to use the most advanced Keyword Research Tools?
- How to spy on your top competitors and the keywords they use?
How to Optimize Landing Pages & Increase Your Google Ranking?
Learn how to select your top landing pages, identify vital on-page optimization factors, learn how to use them to gain top rankings and measure ranking results on Google, Bing and 300+ search engines.
Key Takeaways:
- How to choose the best Landing Pages for your Products and Services?
- What are the important on-page optimization factors? and how to use them to your advantage.
- How to check the impact of on-page optimization on search engine ranking?
