5 Steps to Dominate the 1st Page of Google Without Paying for Ads

Unless you want to pay heavily for search engine marketing, you'll need to put a lot of effort into getting your website to rank organically. If you are ready for the ride, here are useful steps to follow to rank your website on the first page of search engine results.

The whole effort to take your website to the first page begins with you and how ready you are for it. Taking charge of your on-site optimization involves showing Google why your site deserves to be at the top of the first page. This often begins with keyword research. Like ever before, keywords are essential to ranking a website on search engine result pages. However, you need to realize that a lot has changed in how Google reads these keywords. Check Green Lotus Affordable SEO Services!

Thankfully, you don't have to do the difficult job of researching which keywords are great for your targetted niche. Experts SEO tools like the Green Lotus SEO tool exist today that search through millions of keywords to bring you the most common keywords used by your target audience when searching for your products or services. 

It is vital that your website works well. Pay attention to technical and speed issues, bearing in mind that people do not want to waste time with a slow, glitchy website when searching for information, services or products online. 

Fresh and valuable content is also important. Every piece of content on your website has an opportunity to rank in search engine results so it is important to regularly create top-quality content for your target audience. When searchers visit your website, they want to see content that provides them with added value to them. 

Always remember that your competitors hold the key to your ranking on search engine result pages. After all, you are competing against them for the attention of potential clients. So, research your competitors and apy on their online strategy and use it to give yourself a competitive edge. 

To start, we recommend finding the real dangerous competitors. These are the first set of websites that show up on search results for keywords related to your products or services. Analyzing their websites will give you an idea of what you need to focus on in order to get your website to outrank them. 

Other areas where you should spy on your competitors include, competitors' ranking strategy, competitors' keywords, competitors' backlinks profile, and competitors' SEO strategies. With these, you will understand where you stand and what you need to do to outrank your competition.

Building an SEO domain authority involves quite a lot. You'll need to look at it from Google's perspective and  searchers. Ranking well on search engine result pages often implies to your potential customers that you are the most popular business in your industry and that you likely provide the best services and products. Google uses several factors to assess the domain authority of a website in order to determine where to rank it in search engine results. Website sage, backlink profile, content and SEO all factor into the equation.

Customers want to deal with people that they can trust. One sure way to build trust in your brand is by consistently delivering quality. While it is important to make regular website updates, focus on quality over quantity. 

Local searchers make up a large percentage of your actual customers. Therefore, when planning your SEO strategies, don't overlook local searchers. Green Lotus SEO tool can help you keep tabs of local searchers that clicked on your website via Google my business. 

In addition to Local search, other verticals include images, videos, and news. Make sure to optimize your website images with your keywords, they may rank for relevant searaches and send traffic to your site. The same applies to videos.  More and more searchers are turning to YouTube to search for information and it is another source of traffic to your site. Finally, press releases and news coverage is another source of traffic. Your SEO strategy should include optimization of all relevant search engine verticals.

 Consider the consumer journey through your website and be sure to engage them so that they convert into a sale. To do this, your website needs to provide the valuable information that consumers are looking for during the purchase cycle. 

One of the factors that may discourage searchers is not having a user friendly website. Searchers do not want to waste time trying to figure out how to navigate a website and find the information they seek. Build a mobile-friendly website that has easy navigation, and clear calls to action to encourage conversions.

Use the latest technology to your advantage. Check Green Lotus Smart Website Builder ! Built for Google, My Smart Site offers speed and user friendly templates optimized for every device. Smart doesn't even begin to descirbe the customization features available, from pop-ups based on triggers like time of day, or customized content for a repeat visitor, the options are endless. With My Smart Site businesses now have the opportunity to target visitors at different points in the purchase cycle, offer customized content, and increase conversions.

That's it! Getting your website to Google's first page doesn't have to be too difficult. It doesn't have to cost money either, as long as you are systematic in your work and keep an eye on relevant SEO data. Ready to kick off but still confused about how to start? Contact Green Lotus today!